How Does Pay-Per-Click (PPC) Work? A Guide On Pay-Per-Click Marketing
Pay per click advertising is used by businesses of all sizes to attract targeted traffic to their websites. This popular online advertising model allows website
Pay per click advertising is used by businesses of all sizes to attract targeted traffic to their websites. This popular online advertising model allows website
How to Optimize Your Google Business Listing In today’s digital age, having a strong online presence is crucial for businesses of all sizes. With the
In a digital age where search engines rule, it might be both daunting and frustrating to find your website not showing up in Google search
The landing page is usually the first step in an attempt to establish a long-term relationship with your audience. It acts as a bridge that
You are stoked! As you lay in bed about to sleep, your brain starts running at a speed of 273 miles per hour thinking about
There are several reasons why your website may not be doing much for your business. A common misconception is that the business just needs to
Do you ever buy a product without searching online first? This doesn’t include general, day-to-day items like groceries or house cleaners, just anything of significance
Google has officially started rolling out an update to the paid search layout that will remove ads from right hand sidebar and show 1-4 ads above
Are you looking to get more exposure in your local market? Looking to increase your trust and overall visibility in the local search results? Look
While some may question the importance of local search rankings, the data tells a compelling story. Mastering local SEO is crucial for businesses aiming to
Internet marketing is quickly becoming one of the most popular advertising options for small businesses. The Internet reaches a worldwide audience and is available 24
Email marketing gets a lot of attention but what doesn’t get a lot of attention is the mobile email marketing campaigns and yet almost 50
Few young businesses have piles of cash for marketing but I’ll take the challenge of thinking hard about where to spend marketing dollars any day.
There’s a fairly significant change coming next month to organic search and it has the potential to cause some major disruption in how your site
Email marketing is an excellent way to connect with your customers without having to spend a whole lot of money. Newsletters are one great way to
Getting the Word Out Getting the Word Out You have created your own product that has been proven to have great demand, you have a
In the last search engine optimization article, we talked about how getting high quality links from authoritative websites in your field can boost your search engine rankings.
Secrets in Executing Content Curation We received great feedback after writing Why Content Curation Is Disruptive for Jan Gordon’s new Curatti.com Editors of Chaos website.
We’ve already optimized our blog to rank well for search results of certain keywords that we’re targetting, but here comes the sad news – it
Now, you should have a blog full with content you have passionately written. It should be a very interesting grapevine for the community of your
Creating highly effective and impactful advertising campaigns on Facebook requires a strategic approach. This article presents a comprehensive guide on how to create successful Facebook
The simple answer is no – search engine submission isn’t necessary. The majority of search engines nowadays (most notably Google) crawl and index pages by following links.
The answer is simple – inbound linking cannot hurt your search ranking. How is this known for certain? Well, for one, if inbound were to hurt
The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm. When initiating a
The debate between absolute links and relative links continues to live on in the SEO world. The individual significance of each has been contested, but it is
SEO is not an exact science. This becomes apparent when trying to incorporate both SEO and branding into a strategy. This process is finicky to say the
When assessing page structure and layout, there is a subtle, yet strategic way to use images in an SEO-friendly manner (beyond ALT tags) that improves your search rank
For a long time, reciprocal links have remained at the forefront of most inbound linking strategies. This is going to have to change. Google now discounts all
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